The layout of this school magazine front cover is quite simple - yet striking. The background is black and white so that the main features of the front cover (the subheadings) stand out and catch the readers eye. Also the masthead stands out more with the use of black and white. At a first glance, it is obvious that the magazine is intended for school students, we can see this as the model is posing outside what looks to be the side of her school a problem witht this is that the model is not in school uniform which could create confusion to readers possibly misinterpreting what the magazine is actually for. Parents might be able to pick the magazine up and find out a bit about what's going on around the school that they are not already informed about, so there could be another targeted audience. The magazine is therefore aimed at the relatively mass audience of school students, presumably in the age bracket of approximately 12-18 years of age, this can be said because the model looks like a teenager, but also there is an agony aunt featured in the magazine. When teenagers get to a certain age- mainly secondary school, they tend to have more problems then say children under the age of 12.The latter feature would be more useful to older pupils as they tend to experience alot more problems and situations that they may not neccessarily feel comfortable discussin with their parents.
The colour scheme used on the front cover is also indicative of the target audience; as the colours used are vibrant and are possibly attached to both genders (like some colours represent sexes stereotypically, such as blue being a 'masculine colour' and pink representing females), this shows that the magazine can appeal to both males and females because it features blue and pink.
It can also cater for an active audience, as games and puzzles are advertised. This enables the reader to get involved in the magazine, and engage their brains, which is also indicative of a school setting.
No comments:
Post a Comment